Imus initially was suspended for two weeks for calling the Rutgers women's basketball team "nappy-headed hos" on the air last week, but outrage continued to grow and advertisers bolted from his programs.
"There has been much discussion of the effect language like this has on our young people, particularly young women of color trying to make their way in this society," CBS President and Chief Executive Officer Leslie Moonves said in announcing the decision. "That consideration has weighed most heavily on our minds as we made our decision."
Earlier in the day, Imus flashed gallows humor and raised more than $1.3 million for charity despite losing his TV platform, while outside the studio pressure grew on CBS Radio to fire him.
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